3D Visualization & Render Studio

Photoreal renders, cinematic walkthroughs and material studies for automotive interiors — from concept to final presentation.

About our studio

Irthco blends automotive interior expertise with advanced CG techniques. We focus on accurate materials, scale, and lighting so designs read true to life — helping stakeholders approve concepts faster and with confidence.

  • Photoreal stills and compositing
  • Animated camera walkthroughs & turntables
  • Material swaps and lighting studies
  • Packaging for presentations and marketing
Render studio workstation

Service offerings

Interior still
High-fidelity stills

Single-frame photoreal renders optimized for presentations and press material.

Walkthrough render
Walkthroughs & animations

Cinematic sequences: camera moves, light transitions, and UI overlays for product demos.

Material study
Material & lighting studies

Rapid iterations to evaluate leather, trim, and ambient lighting scenarios before prototyping.

Our workflow

Brief

Scope, references & deliverables

Model prep

Geometry optimization & UVs

Look development

Materials, fabrics & lighting

Deliver

Stills, video and source files

Project packages — quick guide

Up to 3 photoreal stills, basic retouch, 2 revisions. Ideal for early concept presentations.

Up to 8 stills, 1 camera walkthrough (20-45s), advanced materials, and compositing. Includes 3 revisions.

Complete deliverables: unlimited stills, multiple animations, layered EXRs, asset library and extended support for manufacturing/marketing handoff.

Portfolio gallery

Lead artist

Ava Martinez — Lead Visualization Artist

Ava leads look development and lighting for Irthco’s visualization projects. With a background in automotive interiors and VFX, she bridges design intent and final imagery to create compelling, decision-ready visuals.

Ready to visualize your concept?

We work with OEMs, suppliers and design studios to deliver polished imagery under tight timelines. Typical turnaround: 3–14 business days depending on scope.